Case Study: TAXISTARS – Travel your way
Name of the initiative: TaxiStars
Organisation form: For Profit Organization
Domain: Short- term rental
Keywords: Taxi, app, innovative, quality of services
TAXIME is one of the most successful Bulgarian start-up companies. It started working seven years ago and has built a network of over 350,000 customers with 3,500 taxi drivers in Sofia. The main slogan of the company is "Travel Nice". TaxiMe as a company guarantees strict selection of inputs and continuous evaluation by the team involved in providing the service. The quality of services has put high in company agenda. Company applies specific criteria for selection and evaluation of the personals and quality assurance as well. In 2015, TaxiMe received 3 of the Forbes Bulgaria awards in the categories "Most Successful Start-up Business", "Most Innovative Start-up Business" and "Best Mobile Solution". In 2017, the company was awarded by the 24-hours newspaper with special award "The Big Little". The company uses an innovative electronic fee payment service, which requires a one-time registration of a bank card in the application. After the registration, it continues to serve as a means of payment for any subsequent voyage that can be paid electronically. From the end of 2017, a new combined service of its drivers was offered - the carrier, the recognizable TaxiMe logo for the car and access to the orders of over 350,000 customers in Sofia. The number of TaxiMe partners is growing steadily, along with the company's employees. The number of day-care services is increasing as well as the fleet. In the past years of the company's start, customers have grown tangibly.
Date: 28 Jan 2019